Someone's finally done it, folks: aroma-emitting sign technology, or "Kaoru Digital Signage" as it is known in Tokyo.
On the one hand, this seems like a pretty cool idea. On the other, I can't imagine how many people will be allergic to these things. We are bombarded by so much sensory media now as it is, and now there's more? Scents are extremely powerful motivators. If you don't think so, click here to read the entire article.
Knowing me, I'll probably be in the 1% of the population allergic to the damn things.
1 comment:
Could be worse -- since it's outside a beer pub, they could have tried to mimic that smell instead of oranges! :)
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